HYDERABAD: Santoor is rolling out a retailer initiative, the Ashwamedha Yatra in the State. As part of this yatra, a simple contest will give retailers the chance to win cars. What?s more one fortunate retailer will get to walk away with a Mercedez Benz.
The object of the Ashwamedha was the acquisition of power and glory and general prosperity for all.
And what better symbol for power and glory than a Mercedes Benz! As Santoor‘s Ashwamedah Yatra moves from one locale to another, the cars will move with it for everyone to see.