From the ramp to the screen

Model Amalda Liz Joseph, 22, will be playing the lead in upcoming film ‘Arackal Beevi’

Published: 27th September 2012 01:02 PM  |   Last Updated: 27th September 2012 01:02 PM   |  A+A-

Her first love has always been modelling. Amalda Liz Joseph left a career in engineering to persue her dream and now the 22-year-old model has another feather in her cap - she will be playing the lead in upcoming film ‘Arackal Beevi’. The film, a female oriented story directed by Shaji Pattanam, chronicles the bravery and boldness of a Muslim woman.

“Modelling is the easiest way to get an entry into film industry. Though I always wanted to act in films, I was waiting for the right script. Now, I’m happy to bag a strong role for my debut film,” Amalda says.

Interestingly, Amalda was the only Keralite to participate in the recently held Jaipur and Chennai fashion weeks.  She has also participated in the Kochi International Fashion Week held a couple of weeks ago.

She says she had to brave many odds in the initial stage. I am a native of Wayanad and both my parents are teachers. People here are reluctant to accept modelling as a job.  Whatever be the consequences, I have decided to move on with modelling,” says Amalda who has been part of many prestigious shows.

She adds, “In Kerala, opportunities to participate in proper fashion shows are very limited. But those who are settled outside Kerala get more chances to be a part of good shows. I have been participating in most of the fashion shows.”

She was the finalist in the 2009 Miss Kerala competition where she bagged Miss Beautiful Hair title. She was also one of the finalists for South India Model Hunt 2010 and was crowned as Miss Confident Face.

“I never thought I would be one of the finalists. When I saw the Miss Kerala competition advertisement, I sent an application. That’s how I got an entry into the world of modelling,” she says.

“In fashion shows, the main thing is that we should feel comfortable with what the costume designer creates. Even if it’s a bikini, we need to wear it without hesitation. But I will never go for a bikini shoot,” she laughs.

For two years Amalda did anchoring for a television channel. “Now, I have got a chance to anchor a reality show and I consider it to be another feat,” she says.


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