KOCHI: Online brokerage firm Zerodha has launched a web based trading platform ‘KITE’ in Malayalam. KITE is simple and self explanatory as anyone with basic knowledge can use this interface that too in Malayalam, said Nithin Kamath, founder and CEO, Zerodha.
It provides live streaming prices for all the instruments and customers can buy and sell in just two clicks, or by using keyboard shortcuts. It also gives advanced technical analysis charting and five years of free historical data for all stocks. KITE is also integrated with an advanced behavioural analytics and visualisation platform called Quant, which helps traders understand their trading behaviour to make informed investment decision.
Apart from Malayalam, KITE will be launched in other major Indian languages soon, said Nithin.