The makers of Golmaal Again, whose trailer released last week, and set a record by garnering over 20 million views in less than 24 hours, have partnered with PayTM and announced that the film will be the first in Indian history to open film ticket bookings a month prior to its release.
The latest instalment of the super-hit Golmaal series is releasing on October 20 in time for Diwali. Paytm has joined in as the official ticketing partner for the film. Talking about the association, Shibasish Sarkar COO, Reliance Entertainment, says, “Owing to all the anticipation, we are happy to have been able to associate with PayTM and make our film the first to open bookings four weeks ahead of its release.”
Director Rohit Shetty says, “It is indeed a great feeling to witness the anticipation around the film and to see movie-goers booking their seats a month in advance.”