The International Indian Film Academy Awards Utsavam will be hosted on January 24 and 25 at Hyderabad. All donations and ticket sales from the event will be donated to Chennai flood relief.
The film awards was scheduled to take place in December but was postponed due to the floods in Chennai and the subsequent inability of the Tamil film fraternity to attend the awards. Attendees confirmed for the celebrations include Kamal Hassan, Chiranjeevi, Mahesh Babu, Namrata Shirodkar, Jayam Ravi, Kajal Aggarwal, Nassar, Karthi, Akkineni Nagarjuna and Jagapati Babu. Donations can be made online viawww.iifautsavam.com/be1forchennai.