Scaling the Impossible: Personnel Management at the Maha Kumbh Mela

Cherukuri Tejasri and Ghanasyam T MBA 1st Year, Paari School of Business, SRM University-AP
Scaling the Impossible: Personnel Management at the Maha Kumbh Mela
Updated on
6 min read

Introduction: A Masterclass in Large-Scale Management

Managing people is complex. Managing millions in a dynamic, high-pressure environment like the Maha Kumbh Mela is a masterclass in leadership, coordination, and crisis management. Unlike traditional organizational setups, where processes are refined over years, the Mela operates on a temporary but highly efficient structure that is built, scaled, and dismantled within months. This is not just about staffing an event—it’s about orchestrating security, sanitation, emergency response, infrastructure, and public welfare in an unpredictable, ever-changing setting. How do authorities ensure crowd control without panic? What systems are in place to reunite lost individuals with their families? How do fire hazards get mitigated in dense tent colonies? What management strategies enable quick decision-making when a VIP visit disrupts pre-planned routes? These are not abstract challenges—they are real-life scenarios faced daily by law enforcement, administrative teams, medical personnel, sanitation workers, and private stakeholders. The Maha Kumbh Mela is an unparalleled management case study—a fusion of logistics, governance, and workforce management that offers profound lessons for business executives, crisis managers, and organizational strategists. This article explores the workforce behind the spectacle, dissecting their roles, challenges, and the management insights they embody.

The Workforce Behind the Spectacle

The Kumbh Mela staff is not a homogenous entity—it's a well-organized hierarchy of varied positions, each contributing a vital role in making the event a success.

 Law Enforcement & Public Safety: Crisis Management in Action

 Securing the Kumbh is unlike any other policing task. With millions of footfalls, sudden crowd rushes, and thousands of VIP movements, the police are not only keeping things in order but are always improvising in response to changing crowd patterns. The staff here is tiered: the Uttar Pradesh Police, PAC (Provincial Armed Constabulary), NDRF, SDRF, Dial 112 and paramilitary forces work in coordination, each addressing various aspects. Police officers such as SI Sudhir Kumar has put crowd management this way: "Crowd control is not about barricades. It's about human behaviour. You don't push back a crowd—you guide it." He emphasized that dynamic route planning is the key. If one road becomes jammed, another route must open in minutes. Another important component is Dial 112, the emergency response system. Every call is quickly segregated into critical or non-critical cases, requiring action within ten minutes. To optimize response time, geolocation tech MapMyIndia is used for precise coordination. The biggest challenges officers face includes low public cooperation, long working hours[12-16 hrs], and security risks surrounding VIP movement. Fire hazards are a silent danger at the Mela. With thousands of tents of combustible material, one spark can cause disaster. But the actual work is in prevention—workers perform routine mock drills[3-4 per month], Use of MDRVs[Multi Disaster Response Vehicles], hydraulic cutters, creative use of Royal Enfield bikes for quick mobility, which are customized to carry 100 litre water cans. From a managerial point of view, this emphasizes the need for rapid decision-making and data driven resource allocation in high-stress situations. Just as companies need to optimize operations to prevent bottlenecks, event managers and corporate executives can take lessons from law enforcement's capacity to rapidly evaluate and respond to developing situations.

The Administrative Backbone: Running an Event Like a Corporation

 The Kumbh Mela is spread across 25 sectors, of which Sector 1 is the location of the Prayagraj Mela Authority. The day-to-day important decisions of administration, sanitation, infrastructure, technology systems, and security are taken here. The hierarchy begins with the District Magistrate (DM), three Additional District Magistrates (ADMs), and 25 Sub-Divisional Magistrates (SDMs). The majority of the staff are on deputation or temporary contract. Official personnel of various districts, engineers of the various departments, sanitation staff, private security guards hired for the event. On one hand, this system employs talent from varying backgrounds, yet on the other hand, there are coordination hassles. All officials have to get accustomed very fast to a new work zone, new friends, and entirely different magnitudes of operations. To facilitate smooth coordination, The Integrated Command & Control Centre (ICCC) is a central command centre for real-time monitoring and management of the entire event. During a stampede on January 29, ten more SDMs were deployed immediately, underlining the value of real-time workforce flexibility. The DM and administrative staff hold meetings every night to discuss the events of the day and modify strategies accordingly. This design highlights the importance of flexibility in managing mass operations. The leaders need to be open to reviewing and reorganizing the workforce as circumstances change, making sure to remain efficient and responsive in changing environments.

The Backend players: Water, Food safety, Sanitation & Utility Teams

A properly managed workforce is not merely a matter of security—it's also about keeping vital infrastructure intact. Water supply and sanitation are major issues, especially with the possibility of disease outbreaks. Food distribution, managed by FCI (Food Corporation of India) and FSSAI (Food Safety and Standards Authority of India), ensures that food vendors meet hygiene standards. Mobile food safety units of FSSAI[10 in total] patrol the Mela grounds, inspecting food courts and community kitchens (bhandaras) for expired food, poor hygiene, and safety violations. Project Management Unit (PMU) supported by EY, acts as the linchpin to integrate digital infrastructure. They coordinate land allocation, GIS and facilities mapping, resource monitoring and data analytics to forecast congestion. Water supply, is operated on a combination of government initiatives and private collaborations. The Water ATMs put up throughout the Mela for every 200M are an example of public-private partnership (PPP) model, under which corporations such as I-field and Intecco Technologies have been hired to provide access to clean drinking water. However, Rail Vikas Nigam Limited has played its part through a public-public partnership (PUP) to enhance water supply infrastructure. Dr. Manoj, chief of waste disposal vehicles, put stress on round-the-clock character of the task, as the slightest delay in the densely occupied Mela field could result in a crisis situation. They slept on short-term cardboard beds in their office, to be available 24x7. Waste constantly keeps getting transported to the treatment plant in Baswar. This underlines the need for anticipatory monitoring and contingency planning to ensure that This underlines the need for anticipatory monitoring and contingency planning to ensure that minor issues do not turn up into full-blown crises.

 Private Players & PPP Models: The Business of Tent Infrastructure

 Perhaps the most significant feature of the Kumbh Mela is its accommodation system. Lallooji & Sons, the biggest tentage contractor, has 2,800 to 3,000 employees who install temporary dwellings. Reservations of tents are done through websites Kumbh Canvas, ITDC, IRCTC, and UPSTDC, and high-end colonies such as Sangam Tent City are reserved for upscale tourists. Public-private collaborations (PPPs) are at the forefront when it comes to scalability, as big corporate entities such as Reliance and Adani are adding to food supply as part of their Corporate Social Responsibility (CSR) efforts. These public-private strategic alliances maximize efficiency, reduce costs, and enhance large scale project implementation. Organizations can draw lessons from such collaborations to build better operational frameworks for themselves.

 Management Lessons from the Kumbh Mela Workforce

 Creating order from chaos

 Kumbh Mela managers have no luxury of ideal data or certain outcomes—yet they have to make real-time decisions with high stakes. No matter whether confronting a sudden crowd crush, fire, or VIP security problem, leaders need to face risks in haste, make choices promptly, and change directions on the fly. In business, holding out for "perfect information" prior to making a choice can prove detrimental.

Well-defined hierarchy

 With more than 16 SDMs controlling various sectors, the Kumbh Mela is run like a decentralized corporate hierarchy, where every leader is authorized to take decisions in their sphere. This decentralization results in quicker response and localized issue resolution, avoiding decision making blocks at the top level. Organizations can learn this lesson by delegating authority to middle level managers to own issues, encouraging agility and responsiveness within their organizations.

 Workforce Motivation

 The employees of the Kumbh Mela work in extremely high pressure and long working hours, but morale is kept up through well-organized incentives. Financial gains, including salary allowances, morale is kept up through well-organized incentives. Financial gains, including salary allowances, special duty allowances, and ₹2,000 mobile recharge schemes for police officers, support motivation. Rotational shifts also mean that workers are shifted every four days to avoid burnout. Even temporary workers also receive week-long orientation training to get accustomed to their job. These measures show that, in any high-pressure working environment, welfare programs for employees lead to performance and employee retention. An alert and well-rested staff is always better.

Conclusion: The Maha Kumbh Mela—A Living Case Study in Workforce Management

 The Maha Kumbh Mela is more than a religious gathering—it is a testament to large-scale human resource management under extreme conditions. It showcases the power of structured hierarchy, real-time decision-making, decentralized leadership, and workforce motivation—all essential elements of any high-functioning organization. From the police force’s crisis management to the administrative adaptability of deputed officials, from the technological interventions of the PMU to the sanitation teams’ tireless dedication, every component of the Mela’s workforce is a cog in a massive, well-oiled machine. Their ability to operate under uncertainty, rapidly respond to crises, and sustain efficiency despite temporary employment structures is a model that corporations, government agencies, and event managers alike can learn from. At its core, the Maha Kumbh Mela reaffirms a fundamental principle of management: Success is not about controlling people—it’s about structuring, empowering, and enabling them to perform at their best, even in the most overwhelming circumstances

 Disclaimer: This content is part of a marketing initiative. No TNIE Group journalists were involved in the creation of this content.

Related Stories

No stories found.

X
Open in App
The New Indian Express
www.newindianexpress.com