Saddling up in style: Inside the luxury world of Polo

Polo is now the ultimate luxe statement for India’s modern elite
Saddling up in style: Inside the luxury world of Polo
RichardSchmon
Updated on
2 min read

In a culture increasingly defined by status symbols and experiential luxury, polo offers something more tactile and timeless—a chance to live out a legacy rather than just wear it. But this royal pastime doesn’t come cheap. A newcomer entering the polo circuit can expect to invest heavily—both in skill and in spend. Annual expenses can easily cross Rs 50 lakh for a serious amateur. For India’s new-age elites—from business magnates to second-generation entrepreneurs and even luxury influencers—the sport is more than recreation; it’s a statement. In the world of high living, polo is where heritage meets horsepower.

The economics of that aesthetic are, naturally, formidable. A single polo pony, depending on its bloodline and training, can command anywhere between Rs 8 lakh and Rs 25 lakh. Maintaining one—with regular grooming, feeding, vet care, and stable upkeep—easily adds Rs 1-2 lakh to monthly bills. Top players often maintain strings of four to six horses for a single season. Memberships at elite polo clubs across Delhi, Rajasthan, or Mumbai range from Rs 10-25 lakh a year, while private lessons from top coaches can cost Rs 10,000 a session, or more. For the country’s UHNWIs, though, the price tag only enhances the game’s allure—an indulgence that is as much about identity as recreation.

Luxury, in polo, is both the stage and the statement. The accessories—crafted with precision and heritage—form the vocabulary of its opulence. A handcrafted saddle from Argentina, custom-fitted riding boots from Casa Fagliano, a Malaysian cane mallet with a tippa wood head—each piece is an emblem of artisanal perfection. Helmets with carbon-fibre reinforcement and suede finishes, priced upwards of Rs 1 lakh, merge function with finesse. Imported tack sets from England can cross Rs 3-5 lakh, while bespoke stable gear from brands like Kentaur or Prestige Italy turn even the barn into an atelier of refinement.

The attire, too, is integral to the sport’s allure: crisp white jodhpurs tailored in Italian cotton, monogrammed polo shirts from La Martina, buttery leather knee guards, and the unmistakable silhouette of a Ralph Lauren jacket. A complete luxury polo ensemble can easily cross Rs 2-3 lakh per player. But more than the game, it’s the ritual that captivates—the pre-match brunches under sun-dappled tents, the gentle clink of champagne glasses at halftime, and the effortless mingling of industrialists, designers, and old-money heirs. Each match becomes a tableau of India’s evolving luxury culture—where horses and heritage meet in a choreography of elegance, and every gesture and glance feels steeped in both history and aspiration.

For luxury brands, the polo field is the new runway. Audemars Piguet sponsors tournaments, Hermès designs limited-edition riding gear, and La Martina styles team kits with sartorial precision. Even automotive giants such as Maserati and Bentley are aligning with the sport, hosting invitation-only matches and private afterparties that blend horsepower with haute couture. The champagne brands, too, play their part—Moët & Chandon, Perrier-Jouët, and Veuve Clicquot often taking centre stage at post-match soirees.

As India’s new elite embrace the game, polo is shedding its colonial past and reinventing itself as a modern code of luxury. It is no longer merely the sport of kings; it is the sport of connoisseurs—where exclusivity is the uniform, and refinement, the only rule that truly matters.

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