STOCK MARKET BSE NSE

Concerned over rise in accidents, centre cracks down on unauthorised ad hoardings along NHs

Concerned over the rise in accidents on National Highways, the Transport ministry has issued a directive to its staff to ensure that there are no advertisement hoardings on the highways as they caused distraction.

Published: 09th September 2016 03:45 AM  |   Last Updated: 09th September 2016 03:45 AM   |  A+A-

NEW DELHI: Concerned over the rise in accidents on National Highways (NHs), the Transport ministry has issued a directive to its staff to ensure that there are no advertisement hoardings on the highways as they caused distraction.

The ministry, in a directive issued to all its offices in various states, said that despite an existing policy prohibiting advertisement hoardings on the NHs, they have nevertheless been noticed along the highways.

“It was decided that the regional officers (engineering, liasoning officers) shall inspect the NHs within their jurisdiction by prioritising NHs with heavy traffic and submit inspection reports to the Ministry for further necessary action, along with their monthly reports,” said the directive issued September 7.

Raising concerns over the lack of submission of reports by state officers, the ministry directed them to inspect all the NHs within their jurisdictions and send a consolidated report regarding the hoardings to the ministry.

The ministry, in 2012, had issued a circular wherein it was mentioned that no advertisement hoardings were permitted but added some exceptions.

“As per the Ministry of Road Transport & Highways extant policy, no advertisement hoardings are permitted on National Highways within the Right of Way except informative signs of public interest such as hospitals, bus stations etc. or advertisement of temporary nature announcing local events such as mela, flower show etc. Under the policy of private sponsorship of road signs and greening of National Highways, private entrepreneurs are allowed to depict the name/logo of their company in a sign of specified dimension,” the circular said.

“Instructions have been issued from time to time to executing agencies for removal of existing advertisement hoardings on National Highways within the Right of Way,” it added.

Almost 5 lakh road accidents occurred in the country last year, killing 146,000 people and leaving thrice the number injured. There has been an increase of 2.5 per cent in the number of accidents over 2014.

Stay up to date on all the latest Nation news with The New Indian Express App. Download now

Comments

Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the newindianexpress.com editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on newindianexpress.com are those of the comment writers alone. They do not represent the views or opinions of newindianexpress.com or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. newindianexpress.com reserves the right to take any or all comments down at any time.

flipboard facebook twitter whatsapp