TTD scraps trial run of traditional meal scheme at Tirumala after criticism

The TTD started the trial run of the scheme to promote desi cow products, organic and natural farming. However, there was criticism that it is trying to 'sell' the annaprasadam of Lord Venkateswara.

Published: 30th August 2021 01:51 PM  |   Last Updated: 30th August 2021 01:51 PM   |  A+A-

‘Sampradaya Bhojanam’ trial run commenced at Annamayya Bhavan in Tirumala on Thursday | Express

By Express News Service

TIRUPATI: The Tirumala Tirupati Devasthanams (TTD) has decided to scrap the trial run of Sampradaya Bhojanam (traditional meal) following criticism that the administration is trying to commercialise the food served to visiting devotees through the scheme. "We have decided to scrap the project. The decision to introduce Sampradaya Bhojanam was taken in the absence of the Trust Board by officials," TTD Trust Board chairman YV Subba Reddy said on Monday.

Subba Reddy, speaking on the sidelines of the launch of Navaneeta seva marking the auspicious Sri Krishnastami, said officials took the decision to introduce traditional food with a good intention to promote desi cow products and organic and natural farming. "However, any prasadam that is served to devotees in Tirumala should be free of cost and should not even be on a cost-to-cost basis," he said and added he had asked the officials to immediately scrap the trial run.

The TTD on August 26 started the trial run to serve traditional food to promote desi cow products, organic and natural farming. The trial was scheduled to be held till September 2. However, there was widespread criticism that the TTD is trying to 'sell' the annaprasadam of Lord Venkateswara prompting the TTD chairman to shelve the project at the trial run stage itself.

Meanwhile, Subba Reddy also said they would take a decision on commencing 'sarva darshan' (free darshan) after taking the views of the district administration and also medical and health department officials over the prevailing COVID situation.


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