Amid branding impasse, NHM staff in Kerala miss out on pay, benefits since January

13,000 health professionals affected as Centre is yet to release state’s share of D826 crore
Doctor. Image used for representational purpose
Doctor. Image used for representational purpose(Photo | Express)

KOLLAM: Despite the state govt completing over 90% of the branding mandated by the Union govt, employees under the National Health Mission (NHM) haven’t been receiving salaries or increments since January. This has affected around 13,000 health professionals across various NHM schemes. The issue stems from a lack of funding, with the Centre yet to release its allocated share of Rs 826 crore to the state government.

Earlier directives from the central government mandated the branding of healthcare institutions across the state, including primary, community and family health centres. Last year, it sought a change in the colour scheme of health centres to metallic yellow and renaming them as Ayushman Arogya Mandirs, a move the state has resisted.

Highlighting the stalemate, Hari S, PRO with the District Planning Mission, said, “As part of its branding strategy, the Union government instructed the state to adopt the logo and pink colour scheme of health centres. The state has achieved nearly 94% of the exercise. Details regarding this were uploaded on the portal and approved by the Union government.

Later, the Centre sought a further rebranding of all the health centres as Ayushman Arogya Mandirs. It also directed a change in the colour scheme to metallic yellow. However, Kerala stuck to the co-branding proposal, resulting in the present stalemate.’’

Health professionals have voiced their dismay over the situation, citing stalled salaries and increments. “My salary is pending from the beginning of this year. My pay has remained at Rs 18,540 since 2012, when I joined NHM. Although, we received intimation of a revision to Rs 20,840 six months ago, we are yet to receive it. Additionally, essential allowances, such as the Rs 1,000 travel stipend for rural duty, have also not been disbursed,” said a mid-level service provider at the family health centre in Eravipuram, Kollam.

Last August, the state allocated nearly Rs 213 crore to address the funding gap when the Union government’s share was delayed.

However, the interim measure did not extend beyond December. The state government has since reached out to the Centre, urging the immediate release of pending funds.

According to Bindu, director of NHM (finance), “We have communicated our concerns to the Union government, urging prompt action. The state government has already expressed its stance regarding proposed changes to the name and colour scheme. Now, it’s up to the Union government to make a decisive move.”

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