CHENNAI: Tamil Nadu's 'herbal rejuvenator' has generated a huge demand in the neighbouring state of Karnataka, with the demand outstripping the supply, according to the Tamil Nadu Medicinal Plant Farms and Herbal Medicine Corporation Limited (TAMPCOL) marketing manager G Ramanathan.
Ramanathan told Express on Thursday that the demand for Laboob Sagheer, popularly known as 'Herbal Viagra', was such that the demand from Karnataka was 15 tonnes every month but they were able to supply only four tonnes. "We have plans to step up supplies to the full requirement of 15 tonnes every month in the days to come," he said.
Laboob Sagheer, an ancient Sastric Unani formulation, is a combination of time tested herbs, dry fruits, seeds and roots of special herbs that were known to increase the production of sperm count, besides being a good nervine tonic and also a good stimulant, he said.
The product, launched on April 7 last year and was considered as a 'desi' alternative to Viagra, which had side effects.Although the product was available with private players, Ramanathan said that when it came to quality and trust, the Tampcol rejuvenator was the preferred one."Since the product is owned by the State, it has a stamp of authenticity, safety and efficacy. It is a safe and cost effective herbal medium for the entire health related problems of nervous regions," he quipped. When the product was launched initially, there was a lukewarm response, but now in the state alone we were selling about four lakh tonnes of the product, which was worth about Rs 24 lakh, he said.