With the audio of Vijay Antony-starrer Annadurai getting launched today, songs from the film will be available for direct download from the actor’s official website for free.
According to sources, this is a measure to curb audio piracy. “The team is adapting to technology and trying innovative methods, which we believe will be a welcome change to the Tamil audiences and the cinema industry. Vijay likes to do something new with every film,” says a source.
Incidentally, Vijay Antony released the first 10 minutes of his earlier film, Saithan, online before its theatrical release. Annadurai marks the first time the actor has turned editor. The film is titled Indrasena in Telugu.