During an interview with us not long ago, couturiers Abu Jani and Sandeep Khosla had said of the future: “There is so much left to do. We are possibly hungrier, more passionate and more ambitious today than we were as young men 33 years ago when we began.” With their new label, Gulabo by Abu Sandeep, a luxe expression of natural fabrics, fluid silhouettes and deliciously easy style, they have kept that promise. And recently they launched their e-commerce website, www.gulabobyabusandeep.com, to tap into a global clientele.
“Gulabo by Abu Sandeep is the perfect label to shop online. It’s all about fabulous separates, both Indian wear and western wear. It works as resort, formal and even occasion wear during the summer months,” says Sandeep. The label is already a firm favourite in Delhi, Mumbai and Goa, for those who want sass and spirit with a delicious dose of detailing that puts the wow into cottons. With the collection going online, it can be easily accessed and owned by anyone across the globe.
Light, breezy, flirtatious and easy, the focus is on a feast of silhouettes essayed in off-whites, jewel tones and printed cottons. The beauty is that one can mix and match these separates with different items in one’s wardrobe. “It is a luscious expression of natural fabrics, fluid silhouettes and supremely easy style. With summer in and a post-Covid world, it will also appeal to those who want to go simpler even when it comes to occasion and formal wear,” says Abu.
Statement collars and sleeves, box pleats and asymmetrical hemlines are a common feature. Deliciously light on the pocket, the garments are highlighted with special motifs, hints of embroidery, gota and coloured fabric. The duo have played with staples such as dresses, tops, shirts, tunics, kurtas, skirts, pants and dhotis, making the classic incredibly hip. The line has something for every woman and her every mood.
Already a favourite with stars, the label can be seen draped stylishly across many shoulders—from Sara Ali Khan, Sonam K Ahuja and her sister Rhea Kapoor, to Priyanka Chopra Jonas sporting a creation at Umaid Bhawan to kickstart her wedding festivities. Its audacious style with a punch of whimsy, proves that pret too can be utterly unique and glamorous. With this launch, fabulous style is now a click away. Literally.