Analysis: How Trump weakened Democrats' coalition with modest shifts in Black, Latino voters

Preliminary data from AP VoteCast, an expansive survey of more than 115,000 voters nationwide, suggested that the groups shifted in Trump's direction.
Republican presidential nominee former President Donald Trump departs after speaking during a campaign event at the World Market Center, Friday, Sept.13, 2024, in Las Vegas.
Republican presidential nominee former President Donald Trump departs after speaking during a campaign event at the World Market Center, Friday, Sept.13, 2024, in Las Vegas.(File Photo | AP)
Updated on
4 min read

All indications now are that Donald Trump is returning to the White House on a Wednesday that has given the Republicans many reasons to celebrate. They are also gaining control of the US Senate.

Early assessment of the important factors that drove the results in the direction that it has ended up are revelatory.

Black voters — men and women — have been the bedrock of the Democratic Party, and Democrats have had a strong pull for Latino voters. It's been the same with young voters.

But preliminary data from AP VoteCast, an expansive survey of more than 115,000 voters nationwide, suggested that the groups shifted in Trump's direction.

Voters under age 30 represent a fraction of the total electorate, but about half of them supported Harris. That's compared to the roughly 6 in 10 who backed Biden in 2020.

Slightly more than 4 in 10 young voters went for Trump, up from about one-third in 2020.

Another shift that emerged was among Black and Latino voters, who appeared slightly less likely to support Harris than they were to back Biden four years ago, according to AP VoteCast.

Republican presidential nominee former President Donald Trump departs after speaking during a campaign event at the World Market Center, Friday, Sept.13, 2024, in Las Vegas.
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About 8 in 10 Black voters backed Harris, down from the roughly 9 in 10 who backed Biden. More than half of Hispanic voters supported Harris, but that was down slightly from the roughly 6 in 10 who backed Biden in 2020. Trump’s support among those groups appeared to rise slightly compared to 2020.

Trump boasted throughout the fall that he would get more support from Black men and Latino men than he had before.

Harris, meanwhile, went after more educated voters — including moderate Republicans — repelled by Trump.

Republican presidential nominee former President Donald Trump departs after speaking during a campaign event at the World Market Center, Friday, Sept.13, 2024, in Las Vegas.
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It may turn out that the Trump era is not a permanent realignment of the major party coalitions. But it’s clear that old coalitions and longstanding understandings of how to win the White House simply do not apply with Trump in the mix.

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AP VoteCast found that about 4 in 10 voters considered the economy and jobs the most important problem facing the country. Roughly 2 in 10 voters said the top issue is immigration, an anchor of Trump's argument, and about 1 in 10 picked abortion, a pillar of Harris' campaign.

In a reminder of just how unusual this election has been, about 1 in 4 Trump voters said the assassination attempts against him were the most important factor in their vote.

But when asked what most influenced their vote, about half of voters cited the future of democracy. That was higher than the share who answered the same way about inflation, immigration or abortion policy. And it crosses over the two major parties: About two-thirds of Harris voters and about a third of Trump voters said the future of democracy was the most important factor in their votes.

That's not surprising given the realities of the Trump era and the rhetoric of the campaign.

Trump refused to acknowledge his 2020 defeat and watched his supporters ransack the US Capitol on January 6, 2021, as Congress convened to certify Democrat Joe Biden's victory. Trump even mused two days before Election Day that he "shouldn’t have left" the White House after repeatedly promising retribution to his political enemies.

Harris, by the end of the campaign, joined other critics — including some of Trump’s former White House chief of staff — in describing the former president as a "fascist". Trump, meanwhile, labeled Harris a "fascist" and a "communist".

Trump's criminal baggage not an issue for many voters

Incomplete returns show that Donald Trump's criminal convictions, additional pending indictments and any concerns over his most incendiary rhetoric simply were not a sufficient concern to keep tens of millions of Americans from voting for him.

According to AP VoteCast, slightly more than half of voters said Harris has the moral character to be president, compared to about 4 in 10 who said that about Trump. It’s quite possible, as Trump has said many times on the campaign trail, that his legal peril actually helped him.

As it stands, Trump may never actually face sentencing in a New York business fraud case in which he was convicted of 34 felonies. For now, his sentencing is scheduled for later this month.

He's already had one federal indictment in Florida dismissed, sparing him from a trial on whether he flouted US law on protecting national security secrets. And he's made clear he would use his power as president to spike the federal case against him for his role in the January 6 attack on the US Capitol. That would leave a Georgia racketeering case pending against Trump and others accused of trying to subvert the 2020 election result.

Relatively few voters said Trump's legal cases was a major factor in their decision-making this election. Only about a quarter of Trump voters said the legal cases involving Trump were an important factor.

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It was the first presidential election after the Supreme Court overturned Roe v. Wade and ended a woman’s national right to terminate a pregnancy. It was also the first time that a Republican presidential candidate overly courted males with a hypermasculine approach.

Both Harris' and Trump's advisers expected a historic "gender gap" between the two candidates, with women making up a clear majority of Harris’ supporters and men providing the clear majority of Trump’s total.

Republican presidential nominee former President Donald Trump departs after speaking during a campaign event at the World Market Center, Friday, Sept.13, 2024, in Las Vegas.
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But about half of women backed Harris, while about half of men went for Trump, according to AP VoteCast. That appears largely consistent with the shares for Biden and Trump in 2020.

VoteCast found that about 1 in 10 voters said abortion is the top issue facing the country, reinforcing the newfound salience of an issue that barely registered for voters four years ago.

About one-quarter of voters said that abortion policy was the single most important factor for their vote, while close to half said it was an important factor, but not the most important.

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