KOCHI: Kochi will host an international beauty pageant next month to select Miss Asia.
The Manappuram Miss Asia is an event that brings beauties from every corner of Asia together to show the world not nearly just the beauty but also the talent and confidence of youth in Asia.
The first edition of Miss Asia is scheduled to be held on August 18th at Le Meridian, Kochi. Kanika Kapur, Manappuram Miss Queen of India, will be representing India in the pageant, said a press release.
The final event which will be directed by Ajit Ravi Pegasus consists of three rounds where contestants from Asia will participate for the title. The grooming will commence on August 12th at Beaumonde The Fern Hotel, Cochin.
The mission of the event is to support Ajit Ravi’s 100 life challenge of saving 100 lives by conducting heart surgeries of deserving people, of which two lives, Sarama Varghese (55) from Angamaly and Alfiya Fathima (6) from Karumalloor, have been saved. The surgery was done at Sunrise Hospital, Kakkanad.
“Miss Asia is a Pan Asia beauty pageant. Which showcase Asia in all its splendor, its exciting blend of culture, tourist destinations and natural beauty. The aim is to bring out and appreciate the genuine beauty and inherent talents of young Asian Women,” the press release said.
The event provides a platform for young girls with dreams in their starry eyes, but no formal opportunity or backing to launch themselves into the much-coveted career in fashion, film, advertising and allied glamour industries.
“We intend to create a platform for the untrained to elicit enthusiasm for the trained eye. We bring the knock in through a title-event, grooming them to be able to live through any situation and condition,” the release said.
Miss South India, Miss Queen of India and Miss Asia are the only beauty pageants in the country which does not sport a bikini or other similar rounds.
Main Title Partner of the event is Manappuram Finance Limited. The passes are available at BookMyShow (http://in.bookmyshow.com). The revenue generated from this event would be used for 100 Life Challenge mission.