CHENNAI: Nokia announces the launch of three feature-packed smartphones – Nokia 700, Nokia 701 and Nokia 600 – bringing the latest smartphone functionality and including market-leading innovation – ‘Just Tap’ with NFC on Symbian Belle. To create a unique and engaging experience around ‘Just Tap’ with NFC feature on the Symbian Belle devices, Nokia has tied up with Ra.One, a Red Chillies Entertainment production.
Ra.One will be the first movie in India to be marketed through a futuristic technology such as NFC.
As a run up to the release of Ra.One, Nokia will launch a range of pioneering initiatives around the movie, including giving consumers an opportunity to watch the movie one day ahead of its global release. Consumers can also access Ra.One content from Ovi store or by just visiting their nearest NPP and tapping their NFC enabled device.