THIRUVANANTHAPURAM: Actor Manju Warrier has been declared the brand ambassador of Kudumbashree’s organic farming project by Social Justice Minister M K Muneer at a programme held here on Friday. The Minister said that quality control measures would be ensured in the production of organic vegetables through Kudumbashree’s farming initiative.
“The state faces two problems- scarcity of vegetables and vegetables which are not good for human consumption.
Those with vested interests are experimenting on how to make people sick in several ways. If the Kudumbashree women take an initiative, the state can be made self-sufficient in vegetable production,” Muneer said.
The Minister also noted that the movie ‘How Old Are You’, in which Manju Warrier played the lead role, pictured a woman coming out successfully in terrace farming.
“It conveys a message on how the impossible can be turned possible by bringing the society together,” the Minister said. He announced that an order has been released to give tax exemption to the film. Manju Warrier spoke on the needs to grow vegetables in households. “A generation or two ago, we were self-sufficient by growing required vegetables in our courtyards. Now we wait for truck loads of vegetables coming from other states. If those places are hit by hartal,we starve,” she said.
Director Rosshan Andrrews addressed the gathering through Skype.
In her welcome speech, Kudumbashree executive director K B Valsalakumari said that the target was to spread organic farming in 500 terraces in each district in the state.
By giving a service charge of Rs 100 to Kudumbashree farmers, this facility could be availed of by households.
In the programme held at Mascot Hotel, Kudumbashree officials and Kudumbashree farmers from across the state were present.