Sales management is an essential part of marketing. Students will study Sales Management, Sales and Organised Retail, Techniques in Sales, Selling methods, Management of resources and Sales Promotion and Management. You can become a Marketing Manager, Product or Brand Manager or choose to go into Consumer Selling.
■ DR BR Ambedkar
University
The University offers a BA in Advertising, Sales Promotion and Sales Management. Syllabus includes Marketing Communication, Personal selling and salesmanship, sales promotion and public relations and management of sales force.
VISIT: www.dbrau.ac.in/syllabus/UNDER%20GRADUATION%20-%20SYLLABUS/RESIDENTIAL%20WING/ADVERTISING%20SALES%20PROMOTION%20&%20SALES%20MANAGEMENT.pdf
■ Gokhale Memorial Girls’ College
This Kolkata-based college offers a BA/BSc Major degree in Advertising, Sales Promotion and Sales Management through its department of the same name. For the BSc course, students can select Economics and Psychology as elective subject combinations and for the BA course you can opt for English and Education.
VISIT: www.gokhalecollegekolkata.edu.in/departments/GokhaleCollege-ASPSMDeparment.htm
■ Chhatrapati Shahu Ji Maharaj
University
The Kanpur-based University offers a BA in Advertising,Sales Promotion and Sales Management. Established in 1966, the University has 170 affiliated colleges in 15 districts now. Intake is limited to 60.
VISIT: www.kanpuruniversity.org/syllabus_1.htm