CHENNAI: Honda Motorcycles and Scooters India (HMSI) continued to increase market share across geographies, with the two-wheeler maker announcing on Tuesday that it has gained the leading position in the Tamil Nadu two-wheeler market. According to Honda officials, who released a statement, Tamil Nadu is now the company’s third biggest market by total volumes and the second biggest market when it comes to automatic scooter sales across India.
HMSI’s sales in the state have grown to its highest ever market share of 35 per cent and “one in every three customers is buying a Honda two-wheeler in TN,” said the company.
Minoru Kato, president and CEO, HMSI pointed out that the coming year is likely to be quite challenging. “2017-18 is definitely the most challenging year for Honda Two-Wheelers India till now.
The India operation is already the No 1 contributor to Honda’s global two-wheeler business. This year, we are aiming for six million units with 20 per cent growth over the large existing base. Undoubtedly, our aggressive plans for key states including Tamil Nadu will play an important role in contributing to this growth of Honda in India,” Kato said.