THIRUVANANTHAPURAM: The selfie campaign of BJP state president and Vattiyoorkavu candidate Kummanam Rajasekharan will begin on Sunday.
In the novel campaigning method, Kummanam will take selfies with voters and post them on the social media. Voters will be encouraged to post them in their social media accounts. His first selfie will be with actor Praveena at the latter's residence at 9 am.
Sources said that the hoardings of the selfie pictures would be erected in public places which would propagate the party's idea of active involvement of people in governance. The slogan of the programme is 'Oro Veettilum Kummanam, Oro Vottum Kummanathinu'.