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Growing crossover car market in India

The Indian roads are fast changing in their mix of vehicles because of a distinct change in the way a section of car buyers are approaching the purchase decision of their next vehicle.

Agencies

The Indian roads are fast changing in their mix of vehicles. That is because of a distinct change in the way a section of car buyers are approaching the purchase decision of their next vehicle.

Broadly labeled as ‘crossover’, these are also being called the CUV or the Crossover Utility Vehicle. As the name suggests, these are another form of the SUV or the MUV, but a type that makes a shift over from a traditional form to a new one. Essentially, these are based on the same platform as a regular car, usually a hatchback, and blends in the features prevalent in the original vehicle along with those that are seen in an SUV.

Let’s scrutinize the names that are on the popularity charts as far as the crossover cars in India are concerned.

One of the earlier introductions was by Fiat when they introduced the Palio Adventure which was, essentially, a crossover from the Palio. The Italian giant is now preparing to bring in a brand new model, the Avventura.

First showcased at the 2014 Delhi Auto Show, the Avventura Concept appeared to be a tougher extension of their Punto hatchback. The sub-4m Avventura Concept has been given extra plastic cladding around to get that beefy look.

Other promising launches include Toyota’s Etios Cross and Volkswagen’s Cross Polo.

The Volkswagen Cross Polo has comparatively restrained changes on the outside in comparison to its hatch sibling. The side cladding is not as beefy as it should have been and nor it does get a grille guard. Volkswagen cars are great in terms of handling and ride quality, and the Cross Polo is no different.

The Etios Cross is also based on the same platform as the Liva hatchback and the Japanese car maker has done a great job in making it look more muscular and robust. The Etios Cross features a uniquely designed front grille with silver grille guard and chin that is edged by the fog lamps to give that ‘Crossover’ look and feel.

Of the Indian manufacturers, it is Tata with the Aria and Mahindra with XUV500 who have created an impact with their SUV launches. Mahindra even crossed over in the true sense and came up with the Quanto. Maruti Suzuki is also gearing up for the launch of their much awaited XA Alpha.

Renault was one manufacturer who really struck success with their Duster, but it was Ford who took the fight to the Renault camp when they introduced the Ecosport. Besides, Nissan is also planning a Duster like product soon.

It sure looks to be exciting days ahead for both the manufacturers and consumers in the space of growing crossover car market in India.

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