Pothys, a popular textile store in Chennai, is now stepping into the chain store territory with the opening of its new boutique on G N Chetty Road on Friday.
The ‘boutique’ store was inaugurated by Nalli Krishnaswami Chetty of Nalli Silks fame and Carnatic singer Sudha Raghunathan.
The 12-floor boutique houses everything from sarees and women’s accessories to exclusive wedding collections for men. Four floors are dedicated to sarees alone, while the rest are divided among children’s clothes, women’s wear and men’s collections.
“Boutiques usually offer exclusive collections or a personalised experience for customers. Or they would cater to a specific group of people. We wanted to use that concept and make it a boutique for the entire family,” said managing partner, S Ramesh.